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Pricing · Lily & the full platform

Never miss a call. Never miss a booking.

Lily answers every call, WhatsApp and text the moment it lands — 24 hours a day, every channel at once — for less than one part-time admin. Here's why that changes the maths for your club.

24/7
always on, always answers
100%
of calls picked up, first ring
0
salaries, holidays or sick days
The comparison

One admin, or an AI that never clocks off.

A great receptionist is brilliant — when they're at the desk. But a padel club is open ~105 hours a week, takes calls across three channels, and gets busiest exactly when one person can't keep up.

Hiring an admin
One full-time receptionist
~£2,460/mo
£25k salary + NI, pension & holiday cover
  • Covers ~40 of your ~105 open hours — a third of the week
  • One channel at a time — the phone rings while they're on WhatsApp
  • Misses calls at peak, evenings, weekends & lunch
  • Holidays, sick days, training, turnover
  • Doesn't chase lapsed members or fill events on its own
Lily by PerCorner
Your always-on AI front desk
~£1,990/mo
subscription + only the usage you actually use
  • Covers all 105+ hours — 24/7, including the calls you'd sleep through
  • Voice, WhatsApp & SMS at the same time, one brain
  • Answers 100% first ring — no hold, no voicemail, no lost booking
  • Never off sick, never quits, no recruitment
  • Books courts, captures callbacks & reports to you nightly
Human admin cost: UK median salary plus employer National Insurance, pension and holiday/sick cover. Staffing all your open hours would need closer to 2–3 people.
The hidden cost of missing calls

The calls you miss are bookings you lose.

£4,860
in court bookings, slipping away every month
At 30 calls a day, roughly a quarter go unanswered at peak. If half of those callers would have booked, that's revenue walking out the door — before you count events, lessons or memberships. Lily answers every one.
Your estimate

What it costs your club.

Pick a plan, set how busy you are, and see your monthly total — alongside what one human admin would cost for the same job.

How busy is your club?
30
060120
2.5 min
136
50
0150300
16
03060
Your estimated monthly cost
£1,990/mo
approximate — final pricing confirmed per club
Lily plan£1,499
Calls £472
WhatsApp & texts£20
Social & email£5
Estimated total£1,990
Usage is pay-as-you-go — billed only for what your club uses, with top-up or auto-renew so Lily never goes quiet.
Most messages cost a penny or two; only live phone calls add up. Estimates are illustrative; final terms set per club.
Beyond answering the phone

It's not a phone line. It's a team member.

Lily does the jobs a busy front desk never gets to — the follow-ups, the chasing, the after-hours enquiries that quietly cost you members and bookings.

Books while you sleep
The 9pm "any courts tomorrow?" gets answered and booked — not lost to voicemail or a rival club.
Three channels, one brain
Phone, WhatsApp and SMS handled at once, with the same knowledge and the same friendly voice.
Nothing falls through
Every callback, question and "can someone call me back" is captured and flagged to the right person.
Updated by a text
New prices, opening hours, a one-off closure — message Lily once and she's up to date everywhere.
Reports to you nightly
Every conversation transcribed, quality-checked and summarised — your whole day in one glance.
Frees your staff up
Your team stops chasing the phone and gets back to coaching, members and the court.
When you're ready for more

The full platform.

Everything in Lily, plus the tools that grow the business you already have — using the members and courts you already own.

Wins back lost members
Finds the dormant players hiding in your data and reaches out automatically — the cheapest revenue you'll ever find.
Retention
Fills your events
Builds, promotes and fills tournaments and socials end to end, then posts the recap.
Events
Marketing autopilot
Generates and schedules social content from real club activity — you approve with one tap.
Marketing
Coaching studio
Async AI-assisted session reviews and player reports — no coach stuck at a desk.
Coaching
Per-corner ranking
The only padel rating that judges each player, not the pair — your players' progress, finally their own.
The moat
One owner dashboard
Revenue, court use, retention and Lily's activity — the single screen you check once a day.
Insight

See it answer your club's calls this week.

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